Fintech has more than 3 million users in the country; card allows unique personalization with advanced printing technology
The NG.CASH, digital wallet aimed at Generation Z, announced the launch of Custom NG.CARD, the first customizable credit card in Latin America, which allows users to express their creativity by drawing and applying unique stickers directly to the card.
This innovation provides a unique way to reflect the style and identity of each user, making each card truly unique.
With more than 3 million users in Brazil, NG.CASH continues to expand its customer base, offering innovative solutions that meet the specific needs of young Brazilians from Generation Z.
“The desire to demonstrate their own individuality and personality is a hallmark of Generation Z. Therefore, we create a complete personalization experience, using the most advanced printing technology, ensuring that every detail drawn in the application during the application process is faithfully reproduced on the physical card”, says Antonio Nakad, CMO gives NG.CASH.
“This is another launch that breaks with the rigidity of the financial market, enabling the customization of something that was previously standardized. Thus, Our users will increasingly be able to express themselves and have a bank that truly looks like them.”, adds Nakad.
The launch of the personalized card comes shortly after the fintech raised the largest series A round in Latin America in 2024, with an investment of R$ 65 million led by Monashees, and with the participation of the Andreessen Horowitz funds, 17Sigma, Stay tuned to The Generalist.
The production of NG.CARD is in partnership with Thales, global leader in high technology, which operates in three main segments, Digital Identity and Security, Defense and Security and Aerospace, providing innovative solutions to governments, institutions and companies.
“Thales is always developing solutions that follow consumer trends and provide greater differentiation in a competitive market.. Thinking about innovation, NG.CASH will launch the first “customized” SketchMyCard card in Latin America. In addition to bringing an emotional and exclusive connection, the solution will provide active participation in the personalization process with designs created by the card user.”, explains Gustavo Daniel, Head of Sales Banking & Payment Solutions da Thales no Brasil.
OF.CARD
To request the OF.CARD, just access the tab “Portfolio” in the NG.CASH app and click on the request banner “Personalized NG.CARD”. Then, choose the name you want for your card and personalize it with unique illustrations. After, confirm the delivery address and complete the order.
ABOUT NG.CASH
NG.CASH was created with the purpose of providing access and financial freedom to more than 50 millions of young Brazilians who were born between 1995 and 2010 (Generation Z) and who did not have good alternatives and services for managing their own money.
With Serie A 2024, which raised R$ 65 million, fintech adds more than R$ 125 millions in investments raised.
In 2022, the startup received a seed contribution of US$ 10 million led by manager Andreessen Horowitz (a16z) next to the Monashees, with the participation of 17Sigma and startup founders like Brex, Rappi e Movile, among others.
Find out more: www.ng.cash.