Anyone who thinks that a good gastronomic experience is based solely on the food is mistaken.
A gastronomic experience goes beyond food and flavor. In addition to dishes, Appetizer, desserts and drinks, This concept needs to encompass all the senses. Be the palate, which perhaps even appears as the main, but the touch, or smell, hearing and visual experiences also count.
Well-designed decor creates a completely different atmosphere in the restaurant., which attracts much more attention and retains much more clientele. It is in these experiences that a greater welcome is created.
With well-thought-out decor, customers are involved in a true culinary journey, that brings with it memories that go beyond food. However, There are some steps to ensure that these decorations are made in the restaurant in the best possible way and help to create, precisely, this concept of experience.
How to decorate your restaurant to create a good dining experience?
Before everything, you need to keep in mind what theme and identity the place wants to convey. It is necessary to understand whether it is a more intimate restaurant or one that wants to awaken a more creative side. All of this can be answered based on a few factors:
- What dishes are served?
- Is there a younger or more mature target audience?
- What is expected to impact customers when they enter the restaurant?
- It has a more playful or thinner feel?
The important thing is to answer these questions looking at the whole. Not just based on the owner's personal tastes, but also with all the aesthetics and even the menu that the place offers.
From there, a style is defined and other points must begin to be thought about. A first strategy might even be to think about basic items like lighting. Lighting is completely responsible for the atmosphere that the environment wants to create.. For example, if it is a restaurant with a more relaxed style, Brighter, more colorful lights can be a great choice. If it's a more intimate place, darker tones and lower lighting appear as paths.
The choice of materials, specific textures and items is great for taking a first step on how to structure all of this. So that now, as said previously, You need to take into account the audience you want to attract. A younger audience, for example, likes more colorful items that deviate from the traditional. Daring at this time could be the key word to create exactly the energy that you want to be used in building this gastronomic experience..
In addition, Playing with colors can be as fun as it is useful when it comes to business marketing. If it is a more elegant space aimed at a more mature audience, Using neutral and dark colors can generate a feeling of welcome and identification in customers. In places aimed at children, Bright colors like yellow and blue can visually stimulate little ones.
How to come up with interesting ideas for restaurant decoration?
To search for new references, hire professionals in the field, interior designers and architects, It’s an option to get unique ideas. Another option is to be inspired by restaurants that follow a similar theme and proposal.. There are some models that are currently trending, such as, for example, sustainable decoration. With the rise of concern about environmental causes, Many restaurants are investing in sustainable themes, what is yielding good names in the market.
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This can, including, be one of these inspirations. From a decoration focused more on nature, like natural lights and plants, even the inclusion of sustainable items in the way the site operates, such as the adoption of gas for restaurant, which brings precisely this sustainable touch.
An essential path is also to integrate the kitchen with the decoration that is being established in the restaurant.. An open kitchen that also includes these decorative elements can create an even more personal and interactive immersion with the client in question..
Explore environments and spaces, as reported in the examples above, It's also a bet. Decoration should not be restricted to tables or crockery used., but even in other environments such as bathrooms and kitchen it can be fitted. Pay attention to details, when talking about gastronomic experiences, it's essential. Through these details, the customer really feels at home and creates a connection that goes beyond just food..
And, for decorate a restaurant, Anyone who thinks they will need to spend a lot is wrong. It is possible to carry out a real mining process and invest in cheap decorations, but good quality. It's all a matter of planning. By adopting a concept that dialogues with the personality and gastronomy of the place, it becomes much easier to decide how to start and how to create this entire context of decoration and care for the place in question.
Planning for this investment and thinking creatively is one of the first steps. At first sight, It may not even seem like it has much of an impact, but good decoration and a good gastronomic experience in a restaurant can create a great projection for the place and attract even more customers. So, the restaurant will always continue to thrive and grow.
Text prepared by the Conversion team.